Tatia Gordon-Troy, Esq. calls upon her 15 years of successful association publishing to help small– to medium-sized associations build sustainable sources of non-dues revenue while instructing them on how to recycle, reuse, and repurpose their content. As a former publishing executive for the American Immigration Lawyers Association (AILA), Tatia is experienced in building robust publications programs that garner millions in annual gross revenue, recruiting the best and brightest among an association’s membership, and increasing volunteer participation, all of which lead to member recruitment and retention. Associations call upon Tatia’s publishing and consulting practice, Ramses House Publishing LLC, to help refresh and redesign publications for increased relevancy, revenue, and member outreach.