President, SIIA

Jeff Joseph is president of SIIA – the principal trade association serving leading companies and organizations involved in the responsible production, delivery, administration and sale of content, media, and data for the specialized information, trade association, B2B media, financial services, and education technology markets.  SIIA provides the resources, knowledge, networking, and advocacy that are essential to success in a dynamic global market. We work with our members to create a global environment in which trusted information and data are richly, ethically and responsibly gathered, delivered, shared and monetized. 

Prior to joining SIIA, Joseph was founder and CEO of Starlight Public Affairs, a strategic communications firm advising an array of corporate and non-profit clients. Joseph also served as senior vice president of communications and strategic relationships for the Consumer Technology Association (CTA)™, the U.S. trade association representing more than 2,200 consumer technology companies. CTA owns and produces CES® – The Global Stage for Innovation.

Joseph served six years as vice president of communications with BIO, the world’s largest biotechnology trade association. Previously, he spent eleven years at Ogilvy Public Relations Worldwide/Washington where he helped found the agency’s technology practice. s Joseph also has been involved in several political campaigns and worked as a media consultant and speechwriter for former Washington, D.C. Mayor Sharon Pratt Kelly.

Joseph is frequently cited in publications including USA Today, New York Times, Politico, Los Angeles Times, Business Week, TWICE, Dealerscope and other top trade publications as well as in Associated Press and Bloomberg news stories. He has appeared on NBC Nightly News, CNN, CNNfn, CNBC, Fox News Channel, Cheddar and local television and radio stations across the nation.

In his free time, Joseph finds joy in spending time with his wife Lisa and their two daughters. He also enjoys viewing and participating in sports, discovering new music, discussing politics, playing guitar, cooking, traveling and rooting for the Dallas Cowboys and the Princeton University Tigers and Georgetown University Hoyas men’s basketball teams. He is a founding member of a Dad band which received an Honorable Mention, Best Bands in Arlington, VA from Arlington Magazine.

Joseph is a 1986 graduate of Princeton University where he received a bachelor’s degree in religion.