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SIIA Commends Senators Leahy and Tillis for Introduction of Legislation

by PolicyPress Release

Today, Senator Leahy (D-VT), the Chairman of the Senate Judiciary Committee’s Subcommittee on Courts and IP and Senator Tillis (R-NC), its ranking member,  introduced two pieces of patent legislation: (1) the Unleashing American Innovators Act and (2) the Pride In Patent Ownership Act.  Jeff Joseph issued the following statement:

“SIIA commends Senators Leahy and Tillis for introducing this legislation, and their commitment to patent system access and transparency.  The Pride in Patent Ownership Act makes it easier for our member companies to find out who the owner of a patent is, which can lead to easier licensing transactions.  And the Unleashing American Innovators Act takes steps forward to increasing veteran access to the patent system.  We look forward to working with the Committee on both of these bills.”

About SIIA

For more than 50 years, SIIA has united the information industries. Today, SIIA’s umbrella organization connects more than 450 diverse members who manage the global financial markets, develop software that solves today’s challenges through technology and provide critical information that help inform global businesses of all sizes. As the only professional organization representing Ed Tech, SIIA’s members bridge the gap educating students and the workforce driving innovation and growth.

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A New Name, Sponsor Benefits and More Strategizing Could Boost Your Webinars

by Media

According to a GoToWebinar benchmark report, 36% of webinar registrations occur between 8-10 am. So if you’re sending out a marketing email, early might be best. They also noted that 59% of registrations occur less than a week before the webinar. The problem is that we get nervous when not that many people are signed up.

Log in to see more ideas for growing your webinars.

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Inform, Don’t Overwhelm and Know Your Goals; Making Best Use of Content Metrics

by Media

“Overcoming metrics anxiety.” I hadn’t heard that exact phrase before reading the excellent new report from Elisabeth Gamperl, but it makes sense. “Journalists are not analysts,” she writes. “Most of them became journalists because they care about words and stories… It is important to provide the newsroom with data it really gets value from. Measure a lot, but report less.” It’s a balancing act.

Ultimately, writes Gamperl, metrics analysts should be seen as vital members of the newsroom. For more key takeaways from the report, log in.

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SIIA Urges Biden Administration to Establish Global Norms on Digital Trade

by Policy

SIIA joined other trade associations from technology, retail, and manufacturing in urging the Biden-Harris administration to play a more active role in establishing global norms for digital trade, especially in the Indo-Pacific.  SIIA is concerned by the growth of data localization requirements around the world. These requirements hamper the ability of the software and information industries to compete in a global market. 

“The adoption of data localization requirements as the ‘new normal’ would be disruptive, if not prohibitive, to our members’ ability to offer and support a wide variety of publicly-beneficial activities, from educational solutions to credit and criminal background checks to search,” said Jeff Joseph, President of SIIA.  “China’s attempting to create a trade model that requires localization. It’s critical that the United States engage with its regional partners to foster an inclusive digital trade environment and counter the threat of rising protectionism.”