Media
‘Binging Is Bad for Subscriber Health’; New Data Favors Reader Regularity Over Occasional Long Reads
Recent data collected and analyzed from the Medill Subscriber Engagement …
‘Good Things Happen When You Share Knowledge’; the Value of Hitting the Right Notes on Stage
‘Do you ever have moments on stage where you forget …
Expert Insights: AMPLIFY Speakers Share Their Publishing Visions and Actions Needed
It’s an exciting time to be in associations, media and …
‘Making This Shift Now Feels Right’; Choosing the Right Name Still Matters
“What’s in a name? That which we call a rose …
‘Evolving Toward a Hybrid Model’; Will Video Podcasts Be the Next Big Trend?
“…the once audio-only format has evolved toward a hybrid model …
‘Breadth and Diversity Are a Testament…’; 211 Finalists Named for 2023 EXCEL Awards
The posting of our Neal and EXCEL Awards finalists is …
Applause and Respect Fill the Room as 59 Neal Award Winners Named in ‘Oscars’ for B2B Journalism
Announcements, applause and strolls to the stage became the rhythm …
It’s ‘All Driven by Audience Engagement’; Media Benchmark Report Offers B2B Roadmap
“What are your top two investment priorities for 2023?” publishers …
‘Think About the Different Touchpoints’; Event Marketing Rides the New In-Person Wave
“Think about your [event] content and what’s most relevant for …
SIIA Announces Winners for the 2023 Jesse H. Neal Awards
New York, NY (April 21, 2023) – The Software & …
‘We’re Trying to Build These Personal Ties’; Hybrid Office Sounds Good But in Reality…
We’ve heard for a while that a hybrid office is …
Email to ‘Inspire Subscribers to Act’; Customer Onboarding Starts Day One
You’ve recruited a new member or signed up a new …
SHE Trucking, Alaskan Mining, Perk Up Podcast; Neals Finalists Cover Lots of Ground
The Neal Awards represent the best of the best in …
Video and Content Spend, Event Leads Stand Out in Endeavor Marketing Survey
“Our clients want us to do more than be a …
‘I Always Like Finding New Voices’; Rogers Steers USGlass Special Issue to a Neal Awards Finalist
“It’s not the first time that we’ve looked at women …
A Work/Life Balance vs. a 24-Hour News Cycle; Staff Retention Poses a Challenge for All
“On one hand, we’ve got a generation of staff who …
Mixing ‘Personality and Brand’; How to Hit the Right Notes With Your Audience
Building a trusting and two-way relationship with your audience matters …
‘We Wanted to Break the Mold’; How Event Executives Are Rethinking In-Person Shows
For some B2B media organizations, like Questex, there’s no business …
‘I Wanted to Be That Safety Net’; GovExec’s Wolfe Takes PRIDE in Creating ERG and Supporting New Ones
Included in GovExec’s goals is to create a “culture of …
Neal Awards Finalists Show Heavy Mettle Taking on Vital and Topical Issues
One aspect that you notice quickly when looking at the …
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