Senior Vice President, Product Development & Digital Production, Northstar Travel Media

Roberta Muller, Senior Vice President at Northstar Travel Group, embraces challenges head-on with passion and humor.   Within the context of digital transformation, Roberta leverages her domain expertise spanning Product Management, Digital Ad Production, Audience Development, Marketing Services, Quality Assurance Testing, and Project Management.  Her leadership drives team success, revenue growth, profitability, and the expansion of audiences, products, and services. 

With 36 years of operational excellence, she crafts enterprise solutions that blend digital technologies and integrated systems.  Her cross-functional team has supported 16+ acquisitions, seamlessly integrating them into standardized systems and workflows reflecting her commitment to the company’s growth.

Roberta is an active board member of The Media, Audience & Content Marketing Association, engaging in conferences and idea exchange within the industry.   She holds a BA from Susquehanna University and resides in Kearny, NJ with her family.